Monday 4 August 2014

Ardell lashes, Americas leading lashes .. Why are they just so good !


False lashes are amazing in so many ways they add so much more to the "windows to the soul" the eyes. It can give a glamorous look or a more natural enhanced beauty. Which ever way you like your lashes its fair to say false lashes are here to stay ! 


The Birth of the false lash came to be in 1916, it was movie director, D.W. Griffith who originally wanted Seena Owen, the leading lady of his film, "Intolerance", to have glamorous lashes so long they would touch her cheeks. A wig maker wove human hair through fine gauze and stuck them to Owen's eyelids creating the very first set of false eyelashes. Needless to say, women wanted the same glamorous lashes and a trend was born..


So why Ardell ?
Ardell lashes have become the world's leading brand in faux eyelashes, strip lashes and individual lashes with it's stock on the shelves of thousands of retail and professional stores. And its not hard to see why. Ardell for so many users have the most natural looking selection of lashes in there field. Offering several lash styles to fit a consumer's mood, personality and lifestyle. They have become a must have, preferred beauty enhancers for millions of women, including makeup artists and Hollywood A-list celebs. With there 120 Demi whispy lashes being extremely popular due to its natural feathered look.

 What kind of lashes should I get? 
Good question! There are lots of different kinds to choose from. Depending on what sort of look you want there will the perfect lash to suit your style.
More lashes are available

Natural Lashes: Natural lashes should be just that, they should not be noticeable to almost anyone, unless your a lash freak like me ! You can see from comparing these lashes with others that they are much finer strands of hair. These are lashes that are going to give you a boost in length and thickness, but aren't going overboard. Perfect for daytime outings they enhance the natural look. Adding a slight touch of glamour with out looking as though your wearing lashes. Numbers 108 , 112 ,121,124,123,110,109 are all considered more of a natural range. You can also buy small accent lashes that just give a little extra length to the corners of the eye as shown below. These again are more natural as there a half set if you have never tried lashes before this is probably the best option to go for.
Natural full lashes: These lashes for me are my personal style. They are natural looking but they will give a much more fuller and thicker look. They have a little more drama than the natural lashes but can still be worn for a day look. Equally they can be worn for a night look as for many of us, we don't want it to look obvious we are wearing lashes, but do want just a bit more of a boost in that eye area. Numbers 118,117,Demi 120, 102 Demi, 122,119,113 are considered a fuller natural.

Full Lashes: These lashes are obviously much thicker than the natural lashes. These lashes for most are too heavy for everyday wear, But they are actually great for photos (especially distance shots). It's the same principle as theater makeup the further away people are from you, the bolder the stage makeup has to be in order to look right. If you were doing full body photos, these lashes would stand out much more, than the natural lashes would at a distance. These lashes also have a more blunt and even shape to the tips. Ardell do have more of a range than shown in this photo above, heavy lashes from this picture would be numbers 115 show girl,111,107,103,106,105, 101 Demi whispies.


Long & Short Lashes: This category of lashes has a bold pattern of longer and shorter lashes. Some may contain criss-crossed lashes, some may be straight, but the pronounced difference in tip length is their biggest feature.These can vary a lot they can be quite natural like the demi whispies 120 or they can be very dramatic looking like the show girl 115.

Individual Lashes:  These lashes come in different lengths and are attached individually until the lashline is full. These lashes do take longer to put on, but they look more natural where your eyelid meets your lashline. If you are a first time user i would stick to strip lashes but if you have a steady hand or a good friend these could be perfect for you !